The senior-PM playbook, guide by guide.
Practitioner-built guides for aspiring PMs, APMs and PMs leveling up. Every guide is worked-example-driven — the exact reasoning senior PMs use in interviews, product reviews and leadership rooms.
Acquisition Metrics Mastery
The gap between an aspiring PM and a senior one isn't knowing the definition — it's knowing exactly how to reason through the follow-up question in the room.
Activation Metrics Mastery
Anyone can say "activation matters." A senior PM can tell you exactly which action predicts retention, and why.
Engagement Metrics Mastery
A senior PM doesn't just report the number. They know which story it's actually telling.
Retention Metrics Mastery
Knowing this before your next interview — or your next leadership review — is what separates a PM from a senior one.
Referral Metrics Mastery
The nuance that separates a memorized answer from a senior PM's actual judgment.
Revenue Metrics Mastery
The kind of counter-intuitive judgment senior and growth PMs are actually paid for.
PM Interview Action Report
30 checkpoints, 30 concrete ways to level up — the difference between knowing you have a gap and knowing exactly how to close it.
The Complete Metrics Mastery Guide
Acquisition to Revenue, plus the frameworks that tie them all together — so you stop sounding like you memorized a glossary and start sounding like you've actually run a business.
Claude Advanced for PMs
Volume 2 of the Claude for PMs series. Enough of the machinery to diagnose why AI fails, codify your own workflows, evaluate integrations, and write AI feature specs your engineering team can actually build from.